MONSTER BEVERAGE NASDAQ: MNST
Background of Monster Beverage
- Monster Beverage Corp is an American beverage company that manufactures energy drinks including Monster Energy, Relentless and Burn.
- Monster Beverage Corp is headquartered in Corona, California.
- Monster Beverage Corp was originally known as Hansen’s and sold juice products but renamed itself as Monster Beverage in 2012 and later sold their juices, sodas, and their other non-energy drink brands to The Coca-Cola Company.
- As of 2025, Monster Beverage Corp held nearly 39% of the $57 billion US energy drink market.
- Monster Beverage Corp oversees a high-value portfolio which develops, markets, sells and distributes energy drink beverages, sodas and/or concentrates for energy drink beverages, under various famous brand names.
- Monster Beverage Corp has a rich history that dates to 1935 when a company called Hansen’s was founded in Southern California, originally selling juice products.
- Hansen’s was founded by Hubert Hansen and his three sons, who began selling juice to film studios and retailers in Southern California under the Hansen’s name.
- The company became Hansen’s Juices, and later The Fresh Juice Company of California.
- In 1988 the company filed for bankruptcy and was acquired by the California CoPackers Corporation and renamed Hansen Natural Company.
- The same year the company moved from Anaheim, California to Corona, California and in 2012, after energy drinks had grown to the largest source of revenue, shareholders agreed to change the name from Hansen’s Natural to Monster Beverage Corp, under the new ticker MNST.
- In June 2015, The Coca-Cola Company took ownership of Hansen’s juice products and sodas, Hubert’s Lemonade, Blue Sky sodas, Peace Tea, and other non-energy drink brands, in exchange for their energy drink brands.
- Today, Monster Beverage Corp is truly one of the most valuable food and beverage companies in the world with a market capitalization of US$ 49.854 billion recorded in July 2025.
- In 2025 the total staff compliment for Monster Beverage Corp was more than 3 100.
- Monster Beverage Corp’s executive leadership team consists of: Rodney Cyril Sacks – Chairman of the Board and Co-Chief Executive Officer; Hilton H. Schlosberg – Co-Chief Executive Officer and Vice Chairman of the Board; Thomas J. Kelly – Chief Financial Officer; Guy P. Carling – President, EMEA; and Emelie C. Tirre – President, Americas.
Monster Beverage Shares Growth Driver
- Monster Beverage Corp has three segments: Monster Energy Drinks segment, which consists of its Monster Energy drinks, Strategic Brands segment, which includes various energy drink brands owned through The Coca-Cola Company (TCCC), and other segment (Other), which includes the American Fruits & Flavors (AFF) third-party products.
- Monster Beverage Corp’s Strategic Brands segment sells concentrates and beverage bases to authorised bottling and canning operations.
- It is difficult to predict an earning beat for Monster Beverage Corp with any degree of confidence.
- Monster Beverage Corp seems to be a profitable, growing company, who can consistently produce profit.
- Monster Beverage Corp has grown EPS by 22% per year, compound, in the last three years. Generally, one could say that if a company can keep up that sort of growth, shareholders will be happy.
- Monster Beverage Corp maintained stable EBIT margins over the last year, all while growing revenue 11% to US$4.8b, which indicates fair progress.
- Since Monster Beverage has a market capitalization of US$49 billion, one would not expect insiders to hold a significant percentage of shares, but it is at the same time comforting to know that they are investors in the company.
- Insiders have indeed wealth valued at US$840m invested in Monster Beverage Corp.
- As such, the company’s innovative and competitive portfolio has allowed it to defy the market trends surrounding the coronavirus pandemic, with performance and shares still attractive after a tumultuous 2025.
Monster Beverage Investor Tip
- Monster Beverage Corp trades its shares on the NASDAQ Stock Market (NASDAQ) under the stock symbol MNST. Monster Beverage Corp forms part of both the NASDAQ-100 and S&P 500 components.
- An analysis on Monster Beverage Corp’s market performance and income statement indicates Revenue (ttm) of 4.78 billion, Revenue Per Share (ttm) 9.06, Quarterly Revenue Growth (yoy) 17.10%, Gross Profit (ttm) 2.72 billion, EBITDA 1.74 billion, Net Income Avi to Common (ttm) 1.45 billion, Diluted EPS (ttm) 2.71 and Quarterly Earnings Growth (yoy) 13.00%.
- Monster Beverage Corp offers carbonated energy drinks, non-carbonated dairy based coffee and energy drinks, non-carbonated energy teas and shakes, non-carbonated energy drinks, and ready-to-drink packaged energy drinks primarily to bottlers and beverage distributors, but also sells directly to retail grocery and specialty chains, wholesalers, mass merchandisers, convenience chains, drug stores, foodservice customers, value stores, e-commerce retailers, and concentrates and beverage bases to bottling and canning operations.
- Monster Beverage Corp had a good run last year, but the energy drink maker’s stock has lagged the broader market in 2025.
- Monster Beverage Corp stock is up 2.9% to $96.06 in recent trading, and trades around 31 times some 2025 earnings per share estimates, or 43% premium to the market – roughly half the 85% premium it has commanded over the past decade.
- Monster Beverage Corp is seen as “a good growth story” since the company has delivered a compound annual growth rate (CAGR) of 19% for earnings per share and 11% for net sales over the past five years.
- Over the next five years, Monster Beverage Corp is expected to notch at least a 9% CAGR for net sales and 12% CAGR for EPS, growth rates that are supported by product innovation and international expansion and are well above many other beverage peers.
- Some analysts believe that Coca-Cola, which currently owns about 19% of Monster Beverage Corp, will continue to increase its stake, while Monster itself appears easily capable of buying back more of its own stock, as it ended the first quarter with $2.2 billion in cash and short-term investments, and no debt.
- Monster Beverage Corp delivered a stable performance despite the economic impact which resulted from the global coronavirus pandemic. This stable performance can be largely owed to the company’s diverse portfolio, as well as its strong medical supplies sector which witnessed growing demand as hospitals geared up to combat the virus.
- With sound financials and significant, consistent, and continuous growth forecasted for the remainder of 2025, shareholders who buy or sell shares can expect lucrative dividends and returns.
- Overall, the company’s a stable performance has resulted in healthy dividends and a good share price for investors who choose to purchase shares today, securing a decent buy-in in 2025 and in the future.
- Data from this analysis should be weighed against forecasted performance during this pandemic, but for now, prices on shares and in turn dividends remain unaffected, which provides shareholders with assurance that they will have a strong buy-in on NASDAQ.
Sector
Consumer staples
Industry
Consumer staple products
Sub industry
Beverages
Latest News
Monster Beverage: How to buy Monster Beverage Shares Online
Here are the steps you need to follow to buy Monster Beverage Corp shares with utmost confidence:
- Navigate to the AvATrade website and select ‘Register’.
- Complete the registration form with the required information and submit documentation to verify your proof of Identity along with your proof of address.
- As soon as your account application has been reviewed and approved, you can select your trading platform from AvATrade’s website, or by visiting the MetaTrader 4 or MetaTrader 5 websites respectively to start download.
- Once you have downloaded the trading platform of your choice, you can use your AvATrade live account details to log into your AvATrade account on the trading platform.
- From the Market Watch screen on both MetaTrader 4 and MetaTrader 5, you can select ‘Monster Beverage Corp’ or ‘MNST’ to buy/purchase shares.
- Alternatively, you can make use of AvATrade’s online Web Trader or the AvATradeGo mobile application.
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FAQ
Can I buy Monster Beverage Corp shares in South Africa?
Yes, you can.
How to buy Monster Beverage Corp shares?
By simply opening a free account with SA Shares, or by clicking the “Buy this Share” button to get started.
What is the current share price?
By clicking on the link provided above, you can view the real-time Monster Beverage Corp share price on the platform.
Is Monster Beverage Corp a good share to buy?
Yes, it is. Despite the growing concerns surrounding Covid-19, Monster Beverage Corp is continuing manufacturing, sales and delivery of its products and it is forecasted to be one of the very few automotive companies to make a significant rebound post-Covid-19.
Can I buy Monster Beverage Corp CFD through SA Shares?
Yes, you can.
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